We believe that in today’s world the strongest companies need to align their business and communications strategies around performance and purpose to drive audience preference.
We are leaving behind the post-industrial age when making the best product was enough and the information age when data was a differentiator. We are entering a new age, the Purposeful Age.
In this new age a traditional business plan and brand strategy is no longer enough, they are too easily pried apart and disrupted. In the Purposeful Age companies and institutions have the opportunity to join a meaningful conversation around things that matter, take their place in culture and demonstrate their responsibility to society. In an age of content overload, cutting through the content fog is key.
Our studio of over 35 multi-platform content creators, journalists and producers creates compelling narratives and turns them into disruptive content that cuts through when shared with the world.
At H+K our purpose in this new age is to inspire creative and curious conversations that help brands and the public communicate to build better outcomes for everyone. In order to do this we have developed our own communications model. We call it 3P Communications™.
The leaders of our business have both a breadth of experience and a depth of knowledge that allows them to leverage the network and provide specialised advice. Together they guide over 300 consultants with diverse expertise across strategy, content + publishing, providing insight-led ideas and communication strategies for our clients. We constantly strive to bring a diverse group of people together to answer our clients’ needs. We know that brands buy our people as much as they buy our agency and are committed to making them the best they can be.