Influence changes on a daily basis, and Sherlock+ tracks these variations constantly, which leads to less time searching and more time finding, knowing, and creating great work. Sherlock+ is an influencer-mapping dashboard. Partnering with social intelligence company Brandwatch, Sherlock provides a unique, real-time perspective on the people that have the most impact across eight industries and 45 core topics. The dashboard was created using “VIP lists” of key influencers across each subject, designed by H+K’s sector experts. These are then extended using data-driven network analysis of the interactions, engagements, and relationships that surround these super-influencers, which are ranked according to true impact, all in real time.

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