A radical idea goes mainstream.

by David Bowen

Global Head of Health + Wellness
February 4, 2019

A radical idea goes mainstream.

medicare

This article was originally posted as part of ThinkWell WPP Health Practice available here. It wasn’t that long ago that supporters of Medicare for All were a pretty lonely group. I should know. I wrote the Medicare for All bill for Senator Kennedy in 2005. We didn’t get a single co-sponsor in the Senate and … Read more A radical idea goes mainstream.

Jabbed Into Action: How We Used Behavioral Insights To Increase Vaccine Uptake

SMARTER

Getting people to do what’s in their best interest is hard. Really hard. We all know how difficult it can be to break a bad habit, like biting your nails, or sticking with a good one, like going for a weekly run. Even in a life and death scenario, getting someone to do the right … Read more Jabbed Into Action: How We Used Behavioral Insights To Increase Vaccine Uptake

Truth and Consequences: How Kids Learn to Think Critically about their Health and Beyond

When it comes to health, bogus and misleading claims are as common as dirt. And unfortunately, a lifetime of received wisdom can make it difficult to distinguish between advice grounded in scientific evidence and that grounded in folklore. People are often stubborn, resistant to change, and reluctant to learn new things when new facts contradict … Read more Truth and Consequences: How Kids Learn to Think Critically about their Health and Beyond

Can Creativity Keep Healthcare Human?

Creativity Healthcare

This article originally appeared on PR Week.  Jess Walsh, MD of health and wellness at Hill+Knowlton London and former patient advocate, thinks it’s time to take a breather from the shiny to consider how creativity can help increase compassion and public understanding as technology runs away with healthcare. The below is an excerpt of her … Read more Can Creativity Keep Healthcare Human?