Cannes Lions 2018: A Personal View of a Global Event

by Avra Lorrimer

Managing Director, Consumer Packaged Goods
June 27, 2018

Cannes Lions 2018: A Personal View of a Global Event

Cannes Lions

Spending a week at the Cannes Lions Festival is surreal. You are on the French Rivera, in proximity to A-list celebs, C-suite execs and people offering freebies. Within this environment, it can be easy to forget why we’re there: to celebrate the power of creative communication. While our day jobs require that we focus on … Read moreCannes Lions 2018: A Personal View of a Global Event

Time's Up For Booth Babes. Really.

Women Tech

At any IT event or tradeshow there will come the moment when, quite frankly, I just want to scream. This week, while at Mobile World Congress in Barcelona, that moment happened half way through Hall 8.1 when I encountered the blank stare of the scantily clad booth girl. Yes folks, 2018 and people still think … Read moreTime's Up For Booth Babes. Really.