Insight Tells Us What to Say – But Emotion Tells The Story

by H+K Global

June 21, 2017

Insight Tells Us What to Say – But Emotion Tells The Story

Storytelling Communications

Look at the 2017 Cannes Lion winners thus far and a pattern emerges – a familiar configuration of emotional drama. This should come as no surprise. Emotion is in our DNA; it’s a universal language that’s especially appropriate on a global stage like the Cannes Lions Festival of Creativity. But dig deeper and you realize … Read more