In celebration of Earth Day, we are proud to share some of the exciting work we are doing in partnership with our clients every day to create better impact for people and our planet.
A year ago on Earth Day 2020, we launched Better Impact™, which is a performance strategy to empower businesses and brands to have a better impact on people and the planet. Framed around the United Nation’s Sustainable Development Goals (SDGs), the new offer includes a Better Impact™ Score, which identifies which of the seventeen goals most align with a business’ performance, stakeholder values and purpose. This enables H+K’s Better Impact™ Consultants to build strategies to ensure a brand’s communications are credible and authentic.
By identifying the SDGs that most align with a brand, and providing an ongoing benchmark, the Better Impact™ Score empowers companies seeking to do their part to progress the UN’s agenda to 2030.
To learn more about our Better Impact™ offering, click here or email [email protected].
Our sustainability work:

Norad: Making The Global Goals Personal
Norad: Making the Global Goals Personal Even though most of Norwegians are aware that the Sustainable Development Goals (SDGs) exist, many lack any knowledge on

Commission for Environmental Cooperation: Reducing Food Waste Through E-Learning Content
Commission for Environmental Cooperation: Reducing Food Waste Through E-Learning Content Food waste is what happens in our homes, and in stores, restaurants, schools and communities

U.S. Cotton Trust Protocol | Setting a new standard for sustainably grown cotton
The U.S. Cotton Trust Protocol | Setting a new standard for sustainably grown cotton In a period of ever greater supply chain scrutiny and a

HSBC: Celebrating the success of the Try Rugby Program
H+K organizes luncheon to celebrate HSBC Try Rugby Program. When HSBC partnered with rugby sevens in 2010 it was the ‘Big Bang’ moment for the

SPARK Foundation: Reforesting and saving water
Supporting SPARK Foundation to save water. Lumos Hill+Knowlton Strategies had the opportunity to support SPARK Foundation, the CSR arm of Heineken Malaysia Berhad, during a

Coca-Cola x The Cloud: Mahasamut Trip
Coca-Cola x The Cloud: Mahasamut Trip As a part of its ‘World Without Waste’ global commitment, The Coca-Cola system in Thailand wants to encourage Thais

Doconomy | DO Black: The world’s first carbon-limit credit card
H+K Sweden worked with Doconomy and RBK Communications to create DO Black: a carbon emission limit credit card that is an innovative solution addressing the climate

What I learned on the top of a mountain
On September 17, 2016, I was standing on the summit of Gaustatoppen, an iconic mountain in southern Norway, in the middle of the night, and
Our sustainability news:

NEWS: Hill+Knowlton Strategies Strengthens its Citizenship + Sustainability Consultancy with new U.S. Lead
April 14, NEW YORK – Hill+Knowlton Strategies (H+K), one of the world’s leading public relations and consultancy firms, has appointed an ESG expert, Cathy Resler

NEWS: DS Smith appoints H+K as global partner for wide-ranging corporate, brand and sustainability brief
23 April, LONDON – Following a competitive pitch, international public relations agency Hill+Knowlton Strategies (H+K) has confirmed it has been appointed as global agency of record for

NEWS: Hill+Knowlton Strategies Launches Better Impact™, Global Citizenship + Sustainability Offer
April 22, 2020, NEW YORK – As Earth Day is celebrated around the world, Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, has launched Better Impact, the

NEWS: H+K wins global brief to drive awareness of the “circular economy”
This article was originally shared by PRWeek. Following a competitive pitch process, H+K are now working with the non-profit to develop strategies and execute campaigns
Our insights

PRovoke MENA: Communicating ESG commitments in the Post-Covid Era: Renewing the License to Operate
Join us from 10:45am – 11:15am GST on Wednesday March 3 at PRovoke’s MENA PR Summit for a session on Communicating ESG commitments in the

Inaugurating a Sustainability Agenda
Joe Biden enters the White House with a clear drive for change – how will he advance both energy and environmental imperatives as President? Joe

Impact of COVID-19 shows clear ESG frameworks a must in 2021
Investors are now focusing on the shape of global economic recovery and environment, social and governance (ESG) metrics will be a key factor in virtual

Covid-19 puts the spotlight on the ‘S’ in ESG
This post was originally published by Investor Relations Magazine. As Covid-19 continues to wreak havoc around the world, impacting people and businesses everywhere, the value

EU Council adopts “Taxonomy” for green investments
H+K Brussels’ Thomas Tindemans, Thomas Vermeeren and Sam De Paepe answer the four key questions on the EU-wide classification system to finance the green economy.

Will COVID-19 contaminate the EU’s Green Deal?
As sectors and states battle with the economic crisis, H+K Brussels’ Alain Berger, Jessica Faure and George Candon ponder whether COVID-19 will make or break

Podcast: H+K Singapore in interview with Konstantin Popovic, CEO, Grey Singapore
For H+K Singapore’s first podcast with focus on sustainability, CSR and the evolution of what business for better means in 2020, we invited CEO of

Preparing Clients for Their Turn in Global Warming Spotlight
This article was first published on O’Dwyer’s PR. We have reached a tipping point where companies should assume it is a case of when, not

China’s brave new world for sustainable business
Highlights Companies are rapidly awakening to the urgency of operating more sustainably. With pressure mounting from governments and consumers, the business benefits of being more

The H+K Interview: James Barbour on Public Affairs, Cotton and Returning Home
H+K Washington Director James Barbour sat down with H+K Washington’s Chris Bull for our latest H+K Interview. This interview took place on October 3. Chris

Textiles: the next frontier for European Union regulators
Under pressure from climate protests amid ubiquitous news stories and Greta’s taut sails, the private and public sectors alike are increasingly finding that vague sustainability

Europe’s agriculture future: Grilled Commissioner, anyone?
What an intense couple of weeks for our Commissioners-hopeful, as the MEPs enjoyed their once-in-five-years opportunity to grill them! With the new Commission structure, Ursula
Our experts

Alison Eyles-Owen

Chris Pratt
