Gambit Hill+Knowlton Strategies has received several nominations during the last week for our campaign work withThe Norwegian Agency for Development Cooperation (NORAD). Gambit was nominated among more than 2 400 entries.
For the Gold Sabre Awards EMEA, Gambit H+K is nominated in the category “Marketing to youth” for the Daron campaign. A nationwide puzzle-solving contest attracted more than 130 000 people visited the campaign site, 568 413 puzzles were solved and the knowledge of Norwegian foreign aid among youth was significantly increased.
Gambit H+K is also nominated in the category “Government agencies” for the Enlightenment trail campaign. More than 5 000 participants climbed a mountain in the dark and were rewarded with a midnight concert at the summit. Along the path, they were educated on the UN Sustainability goals.
Two days later, the two campaigns were nominated in 7 categories in the European Excellence Awards Public Affairs. Daron is nominated for the categories for «Storytelling» and «Best Website».
The Enlightenment trail is nominated in the categories «Public Sector», «Event of the year», «Sustanability and Environmental, «Northern Europe» and last but not least: «Campaign of the Year».
– NORAD and Gambit has chosen challenging routes that has paid off. Bold and clever navigation has awarded us with great results. Now, we are aiming for the very top. We could not be more proud, and I must also thank our partners Dekode and Gefühl, says client lead Marius Myhrvold.