Hill+Knowlton Strategies

Thought Leadership

An Executive View of Soliciting High-Value Stakeholders' Feedback (Download PDF)

by Peter Zandan, Ph.D. Global Vice Chairman, Hill+Knowlton Strategies, Michael Lustina, Ph.D., US Director of Research, Hill+Knowlton Strategies and Karlan Witt, Senior Partner, Cambia Information Group, LLC

As information travels faster, reducing response lead times, the pervading ambition among those leading corporate communications is to flatten and centralize their teams. The 2011 PRWeek/Hill+Knowlton Strategies Corporate Survey examines this and other trends.

Download the Corporate Survey 2011 in PDF format.

Joshua Reynolds, Global Technology Practice Leader

Recently, Google announced the launch of Google+, its own social network answer to Facebook.

At first, this seems to many a late-to-market, me-too play. Facebook has 750 million users and a six-year head start on Google. But this is Google, whose leaders may experiment once in a while, but when they get serious, they seldom fail. And don’t forget, Facebook overtook MySpace, which Rupert Murdock just sold for a fraction of its original value. Titans rise – and fall.

Andrew Bleeker, Director, Global Digital Practice Group

This is the year of digital. This is the year of social. This is the year of mobile, no local (actually, someone just told me the year of mobile ended six months ago). We hear this every year. But now, halfway through 2011, it’s worth reflecting on where digital communications (web, social, mobile, etc.) have come and what lies ahead.

David Iannelli, Senior Vice President, Research; and Peter Ventimiglia, Managing Director, Research

The economic crisis that began at the end of 2008 continues to reverberate through global markets, driving public opinion, public policy and public protest.

The Economy

Rowland Jack, International Sports Consultant

When FIFA President Sepp Blatter announced in December last year that the 2018 and 2022 World Cup tournaments would be played in Russia and Qatar respectively, it was a surprise to many football fans but not to the bookmakers.

Daniel Goodwin, Vice President of Public Affairs, Hill+Knowlton Strategies Ottawa

In recent years, public affairs has not only changed its name, morphing from “lobbying” to “government relations” to “public affairs” but has changed significantly in practice. This change has important implications for how organizations approach public affairs and what they should expect from their public affairs consultants.

David Iannelli, Senior Vice President, Research

To say it is an unfriendly environment out there for government leaders these days is an understatement. From the Facebook revolutions in the Middle East to the European financial crisis to the U.S. debt limit debate, it’s been a tumultuous year. It’s a wonder that there are nine Republicans in the United States who actually want President Obama’s job.